Drake

Born Aubrey Drake Graham in Toronto, Canada, actor/rapper Drake got his push to fame when he acted on the popular MTV Series Degrassi: The Next Generation in the early 2000’s. In 2007, Drake would depart from the show and would release his debut mixtape, Room For Improvement, shortly after his departure from the show. Before getting signed to Lil Wayne’s record label in 2009, Drake would release two other projects, Comeback Season and So Far Gone. Drake’s debut album, Thank Me Later, would go on to be number one in 2010, going platinum (500,000 copies) in its first week.

In 2011, Drake would release two projects, Take Care and Nothing Was The Same, going quadruple and triple platinum respectively. Nothing Was The Same would go on to win Drake his first Grammy for “Best Rap Album of the Year.” In 2015, Drake would release two more mixtapes, If You’re Reading This It’s Too Late, a trap-influenced album; and he would release What A Time To Be Alive with upcoming rapper Future just a few weeks later. Just a few months later in 2016, Drake would give his fans even more to digest as he released another album entitled Views which was the first solo male album to sit on the top of the charts for 10 weeks, and gave Drake his first number one record with the song “One Dance.” Views would go on to sell over 1 million copies in the first week, and would later be nominated for “Best Rap Album” at the 59th Grammy Ceremony. Drake would go on to a sold out summer tour that was held very highly for its visual experience along with many controversies with Meek Mill, Niki Minaj, and Rihanna, all of whom would fuel his music for the months following. Drake would go on to be Spotify’s most streamed artist of 2016, amassing 4.7 billion streams, which is double than the previous most streamed artist, which was also Drake.

Drake would go on to a sold out summer tour that was held very highly for its visual experience along with many controversies with Meek Mill, Niki Minaj, and Rihanna, all of whom would fuel his music for the months following. Drake would go on to be Spotify’s most streamed artist of 2016, amassing 4.7 billion streams, which is double than the previous most streamed artist, which was also Drake. Late 2016, Drake announced he would release a “playlist of original music,” or another mixtape called More Life. Drake originally had the tape set to be released in December 2016, however, due to multiple setbacks, the playlist would not be released until March 18, 2017.

Late 2016, Drake announced he would release a “playlist of original music,” or another mixtape called More Life. Drake originally had the tape set to be released in December 2016, however, due to multiple setbacks, the playlist would not be released until March 18, 2017. More Life sounds exactly like list of songs on a queue: songs that sound similar but share no common theme or possess cohesiveness. With that being said, More Life sounds more of a bunch of singles put together than a strategically placed group of songs normally seen on a mixtape or album.

More Life sounds exactly like list of songs on a queue: songs that sound similar but share no common theme or possess cohesiveness. With that being said, More Life sounds more of a bunch of singles put together than a strategically placed group of songs normally seen on a mixtape or album. Despite the months of commercial advertising by Drake on Instagram and Twitter, More Life is a big disappointment. The playlist totals one hour and twenty-one minutes in length which is far too long for an album that does not have any high points. The beats on this release are actually pretty good, which is something Drake is able to do consistently throughout each release. However, it seems as though the hype behind Drake’s mystique is fading away as Drake is no longer delivering anything new.

Despite the months of commercial advertising by Drake on Instagram and Twitter, More Life is a big disappointment. The playlist totals one hour and twenty-one minutes in length which is far too long for an album that does not have any high points. The beats on this release are actually pretty good, which is something Drake is able to do consistently throughout each release. However, it seems as though the hype behind Drake’s mystique is fading away as Drake is no longer delivering anything new.

Drake has always seen a fair amount of popularity throughout his career, but the rise of fame has soared ever since his controversies with Meek Mill and Rihanna sparked along with the release of his multiple mixtapes through 2015 and 2016. With that fame Drake has gained a new audience, an audience that is no longer there for his breakup tracks but for his diss tracks about his newest enemy. Although this is not necessarily bad for the audience sake, Drake seems to not deliver anything new or innovative with his music for his delivering what made him even more famous, causing Drake to create the same music over and over.

His raps feature the same flow and structure, his singing has the same autotune sound and Drake still sings in his lazy fashion, and his lyrics seem to be also recycled from years previous mixtapes and studio LP’s.

More Life will see amazing sales and streaming numbers because it is Drake, and fans of Drake will still love this release because it is by the Canadian rapper; however, the album is nothing special for the songs sound like they can fit just fine in any of the albums Drake has released in 2015 or 2016. Though, if we look at this playlist alone, it is not bad. It’s not great but it is still a decent rap release. In comparison to Drake’s other works, More Life is quite stale.

– Colt Pierce

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